Visitors to film locations want an on-site experience which engages their emotions and tells them a story. It is the creation of this experience, from the idea to its realisation, that we are expert in providing.
Summary:
Within the last decade film-induced tourism has gained increasing attention from academics and the industry alike. While most research has focused on the tourism-inducing effects of film productions, not much has been written about the film location tourists themselves. This book examines the on-site experiences of these tourists by drawing from various disciplines, including geography, sociology and psychology. The author accompanied tourists to film locations from The Lord of the Rings, Star Wars and The Sound of Music and conducted extensive on-site research with them. The results show that only by understanding the needs and wants of film location tourists can film be utilised as a successful and sustainable instrument within strategic destination marketing portfolios.
Contents:
Part 1: Film Tourism - An Overview 1 Introduction 2 Destination Marketing through Film 3 Film Locations as Touristic Places 4 Profiling Film Location Tourists
Part 2: The Experiences of Film Location Tourists 5 The Spiritual Location Encounter 6 The Physical Location Encounter 7 The Social Location Encounter Part 3: Conclusion
8 Characteristics of the Film Location Encounter 9 Implications and Future Directions
Upcoming Conferences, Festivals and Events 2009/2010
International Tourism and Media Conference (ITAM), Prato, Italy
11-14 July 2010
Contact: Mr Glen Croy, Monash University, Australia glen.croy@buseco.monash.edu.au
